For the Squarespace Build, I worked closely with the client to understand their requirements for the project. One of the main areas that we focused on was the project being a modernisation of their existing website that I created previously.
After signing off on the approach for an enhanced user experience, I then created a layout on Squarespace based on the initial content and suggested improvements. The Homepage showcases a snippet of information about the company, listed accreditation / sponsorships and listed services. The supporting pages displayed are an About page with information about the company and staff, Listed Service Case Studies with supporting imagery, Customer Reviews and Contact Information.
With regards to the visual side of the project, I came up with a black and grey colour palette that was complimentary to the brand identities orange. Using the orange in flashes on CTA button rollovers and an uppercase font styling for headings to match the brand identity. As well as utilising portrait photography that I produced throughout.