QUARTER FOUR 2023

Moving into the final months of 2023, I continued my work with Findel in Quarter Four. After working on the EuHu project for the previous couple of months, I had my initial two month contract extended for a further two months. This allowed me to focus on other areas within the business that needed UI / UX assistance. This lead me onto a project for GLS. The website needed improvements on multiple areas, from making the registration process more simplistic to creating numerous scenarios for the product pages and much more. The case study for GLS is available here.

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As the quarter was progressing, I received an enquiry from a local business called CPH Safety Training, who had been referred to my services by a previous client. CPH Safety Training had an existing website that wasn’t showcasing their services well enough and required my input to help enhance their online presence. I created their website in Squarespace with the website displaying all of their relevant training courses, company information, etc. I also worked on creating a template of business cards for the client. The case study for CPH Safety Training is available here.

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Throughout the quarter I travelled to a few places in Europe. This allowed me to have short break from the day to day life of a designer, something I always try to do to keep my inspiration flowing. Firstly we visited my wife’s family down in Suffolk, taking in the Broads, Lowestoft and Southwold. I then visited Amsterdam with a few friends and took my 35mm film camera. We watched Amsterdamsche FC vs Scheveningen, the game ended 1-1 but the most impressive part was the backdrop that Sportpark Goed Genoeg had. After this trip, myself and my wife then visited Dublin a few weeks later. Enjoying traditional Guinness, the Jameson Distillery and all that the city had to offer.

As the quarter was nearing a close, I was invited onto BBC Radio Humberside to have chat with James Hoggarth about my Hull City On Film project. We discussed the project, the rationale behind it and how people could order the photobook or prints that I produce. The case study for Hull City On Film is available here.

QUARTER THREE 2023

Starting July I was fresh from my honeymoon and ready to get going. After an opening quarter that was a bit stop-start due to personal goings on, see Quarter Two 2023 below, I was in full swing trying to source new clients to work with. I was pushing my availability out a lot more on the relevant channels and had a few enquiries to start the quarter. First of those enquiries was from an existing client, ATR Building Services, who I'd previously designed a couple of websites for. They felt it was the right time to update their previous website that I designed around six years ago. They wanted to keep the same structure of the website but wanted me to suggest improvements that could be made from a user interface / user experience point of view, whilst also moving them over to Squarespace. The case study for ATR Building Services is available here.

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At the end of July I worked in-house with a client called Price Gun Land / HCR Systems. My brief was to create an email template, design promotional banners and take product shots of their latest range. Starting up by working on the product shots, I captured multiple angles of each product. These were to be used predominantly on their website product pages but would also be utilised in the email template and promotional banners. For the email template, I designed a low fidelity wireframe. This allowed the client to get a feel for what I was trying to achieve for the content they required. This was then translated into the email template within Klaviyo. Utilising the product imagery and banners that I had created to make it more pleasing on the eye, as well as having the relevant content needed for each specific email template.

Once I finished this project, I had an interview published with football culture website, Lower Block. The discussion was around my Hull City On Film page and how I got into taking 35mm photographs at games. The case study for Hull City On Film is available here.

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As Quarter Three was progressing, I was invited into Findel to discuss a project called EuHu. The business required assistance from a UI / UX point of view to help the project reach its marketing goals. After agreeing on the project formalities I started working with Findel Education at the end of August on an initial two month contract. The case study for EuHu is available here.

QUARTER TWO 2023

At the start of April I had to plan for how I was going to move forward with my career as a designer. I'd been accepted for voluntary redundancy at SGS & Co, something that was daunting but also very exciting. I assessed my options and decided to give freelancing a try on a full time basis. Freelancing full time was something I'd toyed with it for a few years after having colleagues and friends telling me to take the risk and when a decision like voluntary redundancy comes along, it made the decision fairly straightforward. I worked on numerous projects at SGS & Co and felt that the work I produced on MySGS 5 would showcase my talents to potential clients well.

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Once I finished up at SGS & Co, it was time to fine tune my portfolio website, start networking and trying to gather some new projects. After putting social posts out about my availability, I started a project for Holderness Country Park. They previously only had a Facebook page to drive traffic to their business and wanted to create a larger focus around their facilities, the products they had for sale and contact information. The case study for Holderness Country Park is available here.

Throughout Quarter Two I was busy trying to get my career as a full time freelancer going but I also had a trip to Berlin, Germany for my stag do. We all enjoyed German steins, the local food and taking in Hertha Berlin vs VFB Stuttgart at the Olympiastadion. It's definitely a stadium that I would recommend if you've never been to a game there before.

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On 10th June, myself and my now wife Emily, had our wedding day. A brilliant occasion with our family and friends on one of the hottest days in the summer. Two weeks on from our wedding, we headed to Cancun, Mexico for our honeymoon. Staying for twelve days in an all inclusive hotel with multiple pools, a spa, eight restaurants and so much more. We had a great time and came back refreshed and ready to go with finding new projects to work on.

Have a project in mind? Get in touch on contact@davidadamjones.co.uk.

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